Integration
Connect G2 Crowd and Salesforce
When New Review fires in G2 Crowd, your agent runs Create object record in Salesforce, or New object record in Salesforce to Get Current User in G2 Crowd. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want G2 Crowd and Salesforce to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What G2 Crowd and Salesforce can do together
From G2 Crowd to Salesforce
When New Review in G2 Crowd
then Create object record in Salesforce
When New Visit Event in G2 Crowd
then Find most recent created or updated record in Salesforce
From Salesforce to G2 Crowd
When New object record in Salesforce
then Get Current User in G2 Crowd
When New or updated object record in Salesforce
then Add Product in G2 Crowd
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with G2 Crowd and Salesforce
Triggers and actions 4 triggers · 26 actions
Trigger
New ReviewTriggers when a new review is published for one of your G2 products.
Trigger
New Visit EventTriggers when G2 records new buyer-intent activity (a company researching your product, by day).
Action
Add ProductSubmits a new product listing to G2 for review, the same as the Add a Product wizard. Returns the created product.
Action
Add Product mappingCreates a mapping between your own product identifier and a G2 product.
Action
Find ProductsSearches G2 product listings whose name contains the given text.
Action
Get CategoryReturns a single G2 category by its UUID or slug, optionally with its related products, parent, children, ancestors or descendants.
Action
Get Current UserReturns the G2 user that owns the API token, with their ID and email.
Action
Get ProductReturns one G2 product listing, including its name, slug, domain, G2 page URL and review count.
Action
Get Product ratingsReturns a G2 product's satisfaction ratings, such as ease of use, quality of support and ease of setup.
Action
Get QuestionReturns a single G2 review question by its ID, including its title, text, type and whether it is required.
Action
List Buyer intentReturns buyer intent activity for one of your G2 products, grouped by the dimensions and measures you choose (companies, visitors, days, signal types).
Action
List CategoriesReturns G2 software categories.
Action
List CompetitorsReturns the products G2 lists as competitors of a given product.
Action
List DiscussionsReturns the discussions (community questions) posted about a G2 product, up to 250 per call.
Action
List MedalsReturns the G2 medals (badges) awarded to a product, optionally filtered by season, year or category.
Action
List Product FeaturesReturns the features of a G2 product, with ratings, review counts and categories.
Action
List Product mappingsReturns the mappings between G2 products and your own external product IDs, optionally filtered by product, external ID or dates.
Action
List Product ReviewsReturns reviews written about one of your G2 products.
Action
List QuestionsReturns the list of G2 review questions, optionally filtered by created or updated date.
Trigger
New object recordPolling trigger: fires for each new record created in the specified SObject type. Polls SOQL ordered by CreatedDate descending.
Trigger
New or updated object recordPolling trigger: fires for each record created or modified in the specified SObject type. Polls SOQL ordered by SystemModstamp descending.
Action
Create object recordCreates a new record of the specified SObject type (standard or custom, e.g. Account, Contact, Lead, Opportunity, Case, or MyObject__c) with the supplied field values.
Action
Delete object recordDeletes an existing SObject record by object type and record ID.
Action
Describe objectReturns the full field and metadata description (describe) for an SObject type — useful for discovering available fields and their API names.
Action
Find most recent created or updated recordReturns the single most recently created or last-modified record for the specified SObject type (ordered by SystemModstamp DESC, LIMIT 1).
Action
Find object recordsFinds matching records for an SObject type by a field/value equality match via SOQL. Returns Id and the requested fields for all matches.
Action
Get object recordRetrieves a single SObject record by object type and record ID. Optionally restrict returned fields with a comma-separated 'fields' list.
Action
List objectsLists all available SObject types (standard and custom) on the org.
Action
SOQL queryExecutes a SOQL query against the org and returns matching records. Example: SELECT Id, Name FROM Account WHERE CreatedDate = TODAY.
Action
Update object recordUpdates an existing SObject record by object type and record ID with the supplied field values. Salesforce returns no body on success (HTTP 204).
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from G2 Crowd
G2 Crowd to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
G2 Crowd to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
G2 Crowd to Google SheetsGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
G2 Crowd to GmailGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
G2 Crowd to Google CalendarGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
G2 Crowd to Google DriveGoogle Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...
More into Salesforce
HubSpot to SalesforceHubSpot is your all-in-one stop for all of your marketing software needs.
Google Calendar to SalesforceGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
Google Drive to SalesforceGoogle Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...
Mailchimp to SalesforceMailchimp marketing automation and email platform.
QuickBooks Online to SalesforceQuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...
Pipedrive to SalesforcePipedrive is a sales CRM and pipeline management tool.
Questions
G2 Crowd and Salesforce, answered
What can start an automation from G2 Crowd?
Any of G2 Crowd's 2 triggers in the catalog, including New Review and New Visit Event. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Salesforce when something happens in G2 Crowd?
Any of Salesforce's 9 actions, including Create object record, Find most recent created or updated record, Update object record and Describe object. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Salesforce to G2 Crowd?
Yes. When something happens in Salesforce, your agent can act in G2 Crowd too. This page covers both directions: Salesforce's triggers and G2 Crowd's actions are listed here as well.
Do I have to build a connector for G2 Crowd or Salesforce?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use G2 Crowd and Salesforce without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.